# Tim Palmer talks product roadmaps on “Scale-up Confessions” podcast

Blue Hat Associates CEO, Tim Palmer, joined [Rob Liddiard](https://www.linkedin.com/in/robertliddiard/) on his [Scale-up Confessions](https://open.spotify.com/show/7hcdluu5ywrZ6qFhhI8EVH) podcast episode “Why we keep missing milestones - how do we hit deadlines on time?”.

Tim explained why constantly building custom features for individual clients can derail a business. He also highlighted how a clear product roadmap helps teams stay focused - ensuring Sales, Marketing, and Customer Success work together to grow the business in a scalable, strategic way.

Listen to a quick snippet from Tim from the episode on [LinkedIn](https://www.linkedin.com/posts/robertliddiard_how-a-clear-product-roadmap-keeps-your-business-activity-7308042958623158273-SC9E?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAADAVQB6MzC59bZHzfS1IWT60zHa8F7oZI).

## We keep missing milestones – how do we hit deadlines on time?

## Mar 10· [Scale-up Confessions](https://open.spotify.com/show/7hcdluu5ywrZ6qFhhI8EVH?go=1&sp_cid=618f39d10f3ec00040e8392ed336f95f&utm_source=embed_player_p&utm_medium=desktop)

We hope you enjoyed listening to the podcast. Please [get in touch](/content/contact/index.html) if you’d like to schedule some time with [Tim](https://www.linkedin.com/in/timpalmer/) to talk further about the topics and challenges covered.